Rate Parity, a never ending story

Rate Parity is still a highly discussed topic and, with an ever increasing amount of reservations coming from the Metasearch sites, it is not likely to disappear from our lives soon. Though, can Metasearch sites actually help hotels to dare and move away from Rate Parity?

• What are the best pricing strategies
• Can we solve Rate Parity or do we just have to live with it?
• Is Rate Parity a Hotel Only issue?
• How can we have the best Digital Marketing strategy to decrease our distribution costs?
• How can we benchmark us in a Rate Parity driven market?
• What do the OTAs have in store for us next?
• Will Metasearch sites have an impact on Rate Parity?

Date:
19th of May 2022

Time:
15.00-16.00. CET

Speakers:

Fritz Müller from RateGain, Managing Rate Parity
Annemarie Gubanski from Taktikon Consultancy, How to control or not control your rates
Diane Wennerland from D-EDGE Hospitality Solutions, The direct effect of Rate Parity in data
Fiona Gilllen from The Hotels Network, Tracking disparity and control your rates effectively

Special guest: Sophie Martinez from Accor