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Erik Munoz – Lybra

Erik Munoz – Lybra

Chief Commercial Officer

Erik Muñoz is a hotel technology specialist, originally from Australia but now based in the UK, and the Chief Commercial Officer for Lybra, developer of the Assistant, the most advanced, machine learning, demand-centric RMS on the market – and the only RMS that enables hoteliers to increase bookings & revenue in times of depressed demand, like the current COVID-19 pandemic. Erik leverages his deep experience with property management systems, online distribution technology and revenue management analytics to provide his clients and partners with valuable insights and advice to help grow a hotel business in a more efficient manner.

Lybra is a leading global hospitality technology company, offering an innovative, machine learning revenue management system (RMS) for the global hospitality industry. Lybra’s Assistant RMS was designed to improve the quality of hoteliers’ lives, by simplifying and automating daily operations to skyrocket their property’s bookings and revenue – even in times of decreased demand, like the current COVID-19 pandemic.

In May 2020, Lybra was acquired by The Zucchetti Group, a leading international technology company offering software, hardware and ITC services to many global sectors, including hospitality, education, transport and logistics, manufacturing, among others. As part of The Zucchetti Group, Lybra is even more well-positioned to offer hotel clients the most accurate pricing suggestions because of the wealth of international market and demand data – compiled by the global hospitality technology companies that are owned by The Zucchetti Group – that is now integrated into the company’s Assistant RMS.