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Patrik Norman – SHR

Patrik Norman – SHR

Director of Business Development

Director of Business Development at SHR, Sceptre Hospitality Resources, LLC

SHR is a technology company serving the hotel industry for over 25 years. We offer innovative solutions for distribution, marketing and revenue management – helping hotels to generate more revenue, more meaningful guest relationships and save valuable time.

We provide three different AI-driven solutions, Central Reservation System (CRS), Customer Relationship Management (CRM) and Revenue Management System (RMS). All of them work perfectly alone but are truly effective working in concert.  The integration between the SHR systems, as well as with several vendors in the market elevates the value we bring to the table.