Revenue Forum Webinars
Revenue Forum Webinars are organised per six weeks on Thursdays. For every webinar we choose a different subject and different inspiring speakers.
The next webinars are held:
1st of September, Hotel Technology, what do hotels need in the future?
13th of October, Perfect Packaging, how to increase ancillary revenue
24th of November, Travel Statistics for the Hotel Industry
16th of February 2023
20th of April 2023
8th of June 2023
3rd of August 2023
5th of October 2023
7th of December 2023
Missed any of our previous webinars?
We record all our webinars and you can always watch them on the Taktikon Youtube Channel
Why attend Revenue Forum Webinar?
Revenue Forum organises industry-shaping online sessions as leading visionaries address their view on the chosen topic. It is a fantastic opportunity to get easy access to the latest news. The agenda is as follows:
- Welcome and Introduction
- 5 times 5 minute sessions by industry experts
- Interview with a hotel representant giving hands-on insight on the topic
- Discussion Forum with all speakers
- Thank you and end of the webinar
Who attends Revenue Forum Webinar?
The Revenue Forum webinar is organized for all interested in Revenue Management related questions. It is a one-hour free of charge inspiration for:
- Revenue Managers
- Commercial Managers
- Marketing Managers
- Sales Managers
- General Managers
- Students / future Revenue Managers
- Reservation agents
- Technology Specialists
5 times 5 minute sessions
In these sessions our five expert speakers each get five minutes to present their view on the chosen topic. This is done in a Pecha Kucha format, where speakers tell their story using 15 slides which automatically change after 20 seconds.
Interview with a hotel expert
For each webinar we invite somebody working at a hotel to be interviewed and give his or her view on the topic. This is a fantastic way to get hands-on insight from a person actually dealing with the types of issues we have chosen to address.
This is a very interactive part of the Revenue Forum Webinar in which we discuss the topic with all speakers. We reply to any questions our participants have sent us during the webinar but also discuss our different points of view on the topic
Past Events › Webinar
Events Search and Views Navigation
How Data can help you beat your competitors How important is the use of data and how can it actually help you increase your result? Date: 8th of April 2021 Time: 15.00-16.00 CET Speakers: Niels Mekenkamp from Cendyn, Unite your data to transform your hotel revenue strategy Wilma Vanni from ReviewPro, How data can help you improve the guest experience Lucy Eason from Mews, Metrics that matter: How to become an insights- driven hospitality company Michail Tzouvelekis from Fornova, How data…Find out more »
The new playground for organic search What impact will Google have on hotels in the future? Organic search is not how customers are finding your products online anymore: It’s pre-formulated replies of Social and Search Media that moves the volumes. All powered by the concept of Open Data and voice/AI adaptation. In this forum we will define the terms, explain the logic, and outline the consequence for the biggest shift in Online-Search that has happened in the past 20 years.…Find out more »
Shaping the hotel's commercial needs post Covid The pandemic has changed the commercial landscape where many hoteliers have been forced to re-shape the commercial functions and the commercial team or person found themselves doing different things than before. Though, there will be a time after the current pandemic. Are hotels ready to match their commercial needs? Date: 3rd of June 2021 Time: 15.00-16.00 CET Speakers: Mark Haywood from RateGain, Don’t treat others how you want to be treated yourself Michael…Find out more »
Total Profit Revenue Management We have been talking for a long time about both, but applications in real life are very few. What systems do we need to get started? How do we apply Revenue Management on the various departments? How can we break the silos and start working together? Date: 2nd of September 2021 Time: 15.00-16.00 CET Speakers: Annemarie Gubanski from Taktikon Consultancy, Break down the silos, why don't you? Maria Macree from iVvy, Solving the challenges in Total…Find out more »
The power of Mobile Bookings What are the trends, how do hotels score on their mobile websites and how can we enhance the guest's mobile experience? Date: 7th of October 2021 Time: 15.00-16.00 CET Speakers: Oliver Geldner from Taktikon Consultancy, Data, Facts, Trends behind Mobile Bookings Benjamin Devisme from Quicktext, how to engage mobile first customers in the booking process Nicola Graham from Cendyn, Enhance the mobile booking experience with first-party data Hollie McHugh from Net Affinity, Putting mobile at…Find out more »
Travel Statistics in the Hotel Industry The effect of Covid-19 in numbers. What will the world look like post Pandemic? Date: 18th of November 2021 Time: 15.00-16.00 CET Speakers: Alina Minut from STR Global, Benchmarking, Hotel Numbers in Europe Sonia Merena from The Hotels Network, From Benchmarking to Action Alin Lazar from eRevMax-RateTiger, The power of Channel Mix and Automation Stephan Kohl from HQ Revenue, Pricing data in Europe Moderator: Annemarie Gubanski from Taktikon ConsultancyFind out more »
Hotel distribution. What happens next? In an ever changing distribution landscape it is vital to stay up to date. We have asked experts to help us look in the future and get prepared for changes to come. What role will Google play in the future? What will the impact of Rate Parity have in our pricing strategies? What can hotels do to decrease distribution cost? Rate Parity or Content Parity, what will the future be? How can hotels make sure…Find out more »
Winning strategies, a Revenue Manager's advice In challenging times, can we learn something from Revenue Management experts? In this webinar we will highlight the best Revenue Management strategies for hotels. Especially during the past two years we have been forced to review our pricing strategies and have to be more creative. We have asked industry specialists to give us their insights and statistics. How to avoid a price war when the market has an unpredictable pricing strategy Ethics within Revenue…Find out more »
The future of Loyalty Loyalty today is more than "just" have our guests collect points so that they can spend it on free nights. They want personalised offers, instant gratification and valid packages to choose from. What do our loyal guests expect from us now and in the future What technology do hotels have to choose from to meet these demands Cash Back, Personalised offers or a combination of both, what is the future? Are current loyalty programs still valid?…Find out more »
Rate Parity, a never ending story Rate Parity is still a highly discussed topic and, with an ever increasing amount of reservations coming from the Metasearch sites, it is not likely to disappear from our lives soon. Though, can Metasearch sites actually help hotels to dare and move away from Rate Parity? What are the best pricing strategies Can we solve Rate Parity or do we just have to live with it? Is Rate Parity a Hotel Only issue? How…Find out more »